Brand asset valuator model(BAV) can arguably called the most extensive brand research programs ever done. Till date …
Social Media in Automotive industry Zica of Tata Motors become Tiago as per Voice of 37,000 suggestions …
How to write a brand story Telling your brand story has become one of major necessities to grow …
As a marketer, the biggest challenge today in getting the mindshare of the customer. There is a …